A warm welcome to Jonathan Chohan who takes over from myself as Business Development Manager at One Great George Street while I am on maternity leave.
Jonathan is a born and raised North Londoner with 20 years’ experience in the hospitality industry working in hotels, venues and booking agents. When not at work, you’ll either find him watching Spurs play or working or racing his classic VW!
Check out this fantastic case study about Balfour Beatty’s Innovation 2050 launch organised by Venues & Events International and held at our award-winning Westminster venue, One Great George Street. It is a really good example of how to harness the latest technological innovations and integrate them seamlessly into your event. Claire Battles from Balfour Beatty certainly appreciated the outcome…
An old wise man once said: “The definition of insanity is doing the same thing year after year and expecting a different result”. That’s why we at One Great George Street like to shake things up a bit the minute we sense something isn’t working. The snap general election has thrown a spanner in the works for our industry with some government bookings re-scheduled or postponed. Instantly our Director Gary Payne called upon his sales and marketing sidekicks (me, Victoria & Katie as above from left to right) to find a creative way of appealing to our clients during this time.
Throughout my years of sales experience (I won’t give numbers – that will show my age!), there’s definitely a few tricks of the trade that I have picked up, learnt and developed when wanting to achieve successful selling. Here’s my top 5:
So the new year is in full swing, winter has frozen our rates from last year and it looks like the events industry has got its groove back! I love this month; although some will be suffering from food comas and attempting ‘dry January’, this time of the year always fills me with hope and the opportunity for fresh starts.